Shoei GT-Air 3 Smart featuring an OLEDoS HUD that projects navigation and speed in the rider’s field of view

Smart Helmet Evolved with OLEDoS Technology: Shoei GT-Air 3 Smart Unveiled

Japanese premium helmet manufacturer Shoei has set a new standard in the smart helmet market by announcing the GT-Air 3 Smart, the world's first fully integrated augmented reality head-up display (HUD) helmet, developed in collaboration with French augmented reality specialist Airight. The core feature of this new product is its HUD, which utilizes Sony's OLEDoS microdisplay.
Featured graphic highlighting 6.2% QoQ rise in OLED emitter purchases to $521M in Q3 2025, driven by iPhone 17 and iPad Pro (Source: UBI Research)

3Q25 OLED Emitting Material Purchases Rise 6.2%… Driven by iPhone 17 and iPad Pro Demand

According to UBI Research’s recently published OLED Emitting Material Market Tracker, global OLED panel makers recorded USD 521 million in emitting material purchases in the third quarter of 2025, marking a 6.2% increase QoQ.

Tianma Unveils Future Display Roadmap at TIC 2025

On November 18th, the 2025 Tianma Microelectronics Global Innovation Conference (TIC 2025) was held in Wuhan, under the theme of "Innovation, New Horizons." UBI Research summarized the key findings and technological trends presented at the event.

TIC 2025: Tianma Unveils Dual Micro LED Roadmap Targeting AR, Automotive, and IT

At the 2025 Tianma Microelectronics Global Innovation Conference (TIC 2025) held on November 18, Tianma garnered attention from the industry by unveiling its Micro LED technology roadmap and future strategy.
Featured image illustrating global IT OLED shipment growth forecast through 2029 (Source: UBI Research)

“Beyond Mobile” Era Begins… IT OLED to More Than Double by 2029

According to UBI Research’s recently published report, “Beyond Mobile: IT OLED Technology and Industry Analysis,” global shipments of IT OLEDs are expected to more than double from 24 million units in 2025 to 53 million units in 2029. The report states that OLED adoption in tablets, notebooks, and monitors is entering a structural growth phase over the next four years.
Visualization of TCL CSOT’s 0.28-inch 5,131 PPI Micro LED and 2.56-inch 1,500 PPI OLED microdisplay technologies

0.28-inch 5,131 PPI Micro LED and 1,500 PPI OLED… TCL CSOT Takes the Micro-display Market to the Next Level

TCL CSOT is further solidifying its presence in the next-generation near-field display market and driving changes in the AR and VR ecosystem. Unveiled at the 2025 Global Display Ecology Conference, the two latest micro-displays - a silicon-based Micro LED that delivers ultra-high resolution and a glass-based Real RGB OLED that achieves high PPI - target key requirements for the development of AR and VR devices, respectively.
Illustration summarizing China’s display industry response to EU PFAS REACH restrictions

China's Display Industry prepares for EU PFAS regulations

China's display panel industry is accelerating its transition to PFAS-free production in response to the European Union's (EU) strengthened regulations on PFAS (Per- and Polyfluoroalkyl Substances, persistent harmful chemicals).
Illustration of the Peugeot Polygon Concept Car featuring Micro-LED HUD, front lighting, rear & C-pillar displays (Source: UBI Research)

Peugeot Polygon Concept Car: Micro LED Unlocks the Next-Generation UX Experience

Peugeot has unveiled its new “Polygon” concept car, a model that embodies the brand’s future design direction and signals a major leap forward in next-generation automotive displays.
Tianma’s 8.07-inch HUD, 8.07-inch low-reflection transparent, 9.38-inch adjustable-transparency, and 7.05-inch narrow-bezel transparent Micro-LED displays showcased at CIIE 2025 (Source: Tianma)

Tianma Unveils 'Next-Generation Transparent Micro-LED' at CIIE… Technology to Watch in the Premium Mobility Market

At the 2025 China International Import Expo (CIIE), Tianma Microelectronics Co. (Tianma) garnered attention from the industry by unveiling its latest Micro LED transparent display technology.
Goeroptics booth at CIOE 2025 representing Goertek’s AR/XR smart glasses optical technology and new subsidiary expansion (Source: Goeroptics)

Goertek advances as a powerhouse in the AR/XR glasses industry through the establishment of a new subsidiary

In 2025, the smart wearable device market is undergoing a new transformation, with AR/XR smart glasses advancing toward commercialization. Goertek, an audio, optical, and microelectronics manufacturer, has established several new companies and acquired businesses this year targeting its AR/VR operations.
Featured image of ASUS ROG Swift OLED PG27AQWP-W equipped with LG Display’s 4th Gen White OLED panel — 540Hz refresh rate and 1,500-nit peak brightness

ASUS ROG Leads Gaming Monitor Innovation with LG Display's 4th-Generation White OLED

ASUS's gaming brand, ROG, recently released its 27-inch gaming monitor, the ROG Swift OLED PG27AQWP-W, featuring LG Display's latest 4th-generation white OLED panel.
Graphical summary of BOE’s conversion of its B1 line to Micro OLED (OLEDoS) production and its strategic move into micro-display market (Source: UBI Research)

BOE Establishes Micro OLED Production System on B1 Line… Strengthens 'Micro Display' Competitiveness with In-House Silicon Backplane Development

BOE will convert its Beijing B1 (LCD) line to complete an early-stage 12-inch silicon-based Micro OLED (OLEDoS) production cleanroom and establish a mass production system based on 5K resolution.
Graph illustrating 2025 foldable OLED shipment decline and anticipated 2026 market recovery driven by Apple’s foldable iPhone (Source: UBI Research)

Slow Growth in Foldable Phones Due to High Prices and Weak Demand… The 2026 Foldable iPhone Expected to Be a Turning Point

According to UBI Research’s recently published Small OLED Display Market Tracker, global shipments of OLEDs for foldable phones continued to show weak year-on-year performance for three consecutive quarters.
Tianma official blue logo representing the company’s expansion of its Xiamen 8.6G LCD TM19 line for Apple IT display supply

Tianma to Significantly Expand Capacity of Xiamen 8.6-Generation LCD TM19 Line to Prepare for Apple IT Display Supply

Tianma is rapidly strengthening its competitiveness in the IT and industrial display markets by significantly expanding the capacity of its 8.6-generation LCD production line, TM19, located in Xiamen.
270-inch 8K TFT-based Micro-LED display jointly developed by Chenxian and Vistar, representing next-generation large-format display innovation

World’s First 270-inch TFT Micro-LED Unveiled: Vistar-Chenxian Lead the Next-Generation Large-Format Display Era

At the 2025 World Display Industry Innovation and Development Conference held in Chengdu, China, Chenxian Optoelectronics unveiled the world’s first 270-inch TFT-based Micro-LED display.
Graph showing forecasted growth of OLED notebook shipments from 2025 to 2029 based on UBI Research data

OLED Notebook Market Stagnant in 2025, Poised for Strong Growth from 2026

The global shipment of OLED notebooks in 2025 is expected to reach about 10 million units, remaining at a similar level to the previous year.
Google and Magic Leap prototype AR glasses demonstrating Micro-LED and waveguide integration under Android XR ecosystem

Google's Smart Glasses Development Trends and Announcement of Collaboration with Magic Leap

Starting in 2024, Google has intensified its strategic push into smart AR glasses. Notably, with the announcement of its collaboration with U.S. AR company Magic Leap on October 29 this year, Google is strategically shifting beyond simply building a software platform to aiming for an integrated solution encompassing optics, displays, and manufacturing.

AR Glass Market Evolves in Two Directions: China's Content-Immersive Approach vs. Global Big Tech's AI-Integrated Wearable Platforms

TCL's AR brand RayNeo launched its latest AR glasses, the Air 4 Pro, in October 2025. It is pursuing a differentiated strategy in the global AR market by leveraging high-frequency PWM (Pulse Width Modulation) dimming technology and AI-based image optimization.
Chart showing automotive OLED shipments and market shares with Porsche adopting curved OLED displays for premium EV models

Cumulative Automotive OLED Shipments Reach 2.7 Million Units in Q3 - Porsche Adopts Curved OLED in Its Premium EV

The presence of OLED technology in the global automotive display market is expanding rapidly. According to UBI Research’s “Q4 Display Market Tracker,” shipments of automotive OLED displays reached approximately 2.5 million units in 2024, and the cumulative shipments as of Q3 2025 have already totaled around 2.7 million units.
Chemical structure and emission performance of double-borylation ν-DABNA OLED materials developed by Kyoto University and JNC

Kyoto University-JNC joint research team innovates next-generation deep blue OLED materials with new '(Double Borylation)' technology

A joint research team led by Professor Takuji Hatakeyama from the Department of Chemistry at Kyoto University, in collaboration with JNC Co., Ltd., has developed a novel ‘Double Borylation’ synthetic strategy and successfully realized a world-leading pure Deep Blue OLED emitting material.
BOE logo and HKC display factory symbolizing China’s accelerating OLED industry shift through large-scale investment

China's display industry accelerates OLED-centric restructuring - BOE accelerates technology and HKC enters the market

China’s panel industry is accelerating its restructuring around OLED technology through large-scale investments. BOE and HKC are each stepping up efforts to enhance OLED technologies for smartphones and IT applications, while establishing dual production systems that encompass both LTPS and OLED, aiming to strengthen their positions in the global display market.