LG Display Sees Recovery in 2H OLED Shipments for iPhone and iPad – Positive Signal for Earnings
– OLED shipments expected to rise by approx. 70% in Q3 with the mass production of iPhone 17 series

2025 Panel Shipment Share For Apple
LG Display is poised for a rebound in earnings in the second half of the year as it ramps up OLED panel shipments for iPhones and iPads. According to market research firm UBI Research, Apple’s new iPhone 17 series and iPad Pro models entered full-scale mass production in July, leading to a projected sharp increase in LG Display’s OLED panel shipments in Q3.
UBI Research reports that LG Display accounted for 21.3% of iPhone panel shipments in Q2, falling behind China’s BOE for the first time, which recorded a 22.7% share. Samsung Display remained the leader, commanding 56% of shipments for iPhones.
Currently, LG Display supplies small- and mid-sized OLED panels exclusively to Apple, primarily focusing on LTPO panels used in the iPhone Pro lineup. These panels are priced higher than the LTPS panels supplied by BOE for the standard iPhone models, which means LG Display still leads in revenue terms despite lower shipment volumes.
The Q2 decline in LG Display’s shipments is seen as a temporary setback. Since Apple’s new iPhone series typically enters mass production in July each year, shipments are expected to surge starting in Q3. In fact, LG Display’s iPhone panel shipments are forecasted to reach around 18.5 million units in Q3—a 70% increase from Q2—and exceed 25 million units in Q4.
In addition to iPhones, shipments for iPad panels are also expected to rebound in Q3. Production of new iPad Pro models, which had sluggish sales last year due to high retail prices, began in July. As a result, iPad OLED panel shipments are expected to double from 800,000 units in Q2 to 1.6 million units in Q3.
Changwook Han, Executive Vice President of UBI Research, stated, “With both the iPhone 17 series and the new OLED iPad Pro models entering mass production in July, LG Display’s performance is set to show a clear recovery starting in the third quarter.” He added, “On an annual basis, LG Display is expected to secure over 30% of total iPhone OLED panel shipments in 2025.”
Changwook Han, Executive Vice President/Analyst at UBI Research (cwhan@ubiresearch.com)



